Monday, April 11, 2011

We're moving

The Google AdSense Team has sent me an email warning me that one of my other blogs, Old Paint, has pornography and/or adult content. As an example, they referred me to the 1932 label, in which one may find these two paintings:

I was told that unless I remove those images they can not continue to allow me to display ads on that or indeed on any other of my blogs that also contain images of nudity - which is perfectly possible, seeing as I love art.

I would have liked to contact whoever is the decider in the AdSense team, to inform him/her that neither Tamara de Lempicka nor François-Emile Barrauda were pornographers, nor did they produce anything other than quality content (not to say there is no quality porn) - but the same mind that could not tolerate the sight of these works of art understandably will also not tolerate to be contacted. They appear to be spooked by many things with no rational motive.

In this the AdSense team is not alone. For example, the team in charge of supervising the content of blogs has become sadly known for its tendency to feel upset over gay sites (including those that, like mine, are not pornographic) deleting them without justifying so to their authors - which makes perfect sense for, in truth, how does one justify a morally indefensible aversion? How does one justify a prejudice?

Seeing as it's not possible to talk to these people, nor would they understand me if I did, and they'd just get emotionally stressed for nothing if I were to do so; and seeing as I would not wish to cause any more emotional distress to people who already worry themselves so much over things that don't matter, I thought it best to simply transfer all my blogs to Tumblr, something which was very easy to do and not a bother at all.

And it's done! The new address is Vintage Ads and there I will continue to do much the same that I've been doing here. So if you've liked it so far, just follow the link.

I'd like to thank Blogger for having served me so well throughout these years and I hope those responsible for these reprehensible decisions keep taking the pills. See you soon! :)

Sunday, April 10, 2011

Hazel Woileard, Peet's Crystal White Laundry Soap, 1918

Click image for 857 x 1300 size.

"It's Easy to Prolong the Life of the Daintiest Things You Wear

As you see dainty negligees and soft undergarments in the shop windows, do you worry about fequent laundering or, do you, like millions who know, think of 'The Perfect Family Soap'-

Peet's Crystal White

Insures longer life for the softest and most delicate fabrics, a timely desire of these days of sensible thrift. Unsurpassed for fine laundry work because it is mild; will not roughen or shred. A better soap for every household cleansing task.

Peet Bros. MFG. Co.
Kansas City San Francisco"

Fórmula 1 men's wear, 1974

Click image for 737 x 1000 size. Scanned from Portuguese magazine Gente, 20-26 March, 1 April 1974.

"Shirts and Polos
The new rythm of fashion"

Saturday, April 9, 2011

Women's Encyclopedia, 1974

Click image for 954 x 1307 size. Scanned from Portuguese magazine Gente, 20-26 March, 1 April 1974.

"A collection of fascicles with over 2.000 pages full of solutions for your daily problems.

Each week women receive valuable info on decoration, handy work, domestic finances, health, sexual education, psychology, etiquette, fashion, beauty, law and culinary art.

Women's Encyclopedia fascicles make up seven magnificent volumes.

The last covers of the fascicles and the pages especially produced for you by Cláudia magazine, you'll set up 'Cláudia's Cook Book'. When you purchase the first fascicle you receive the second one for free.

Start your collection now. It's available on Tuesdays in every book store and tobacconists.

Abril Cultural Publishers
Exclusive distributors, Livraria Bertrand"

Plaza 8, 1966

Plaza 8 ad, 1966
Plaza 8 ad, 1966, originally uploaded by Gatochy.

Click image for 750 x 1000 size. Scanned from The Golden Age of Advertising - the 60s.

Friday, April 8, 2011

DuPont, 1961

DuPont ad, 1961
DuPont ad, 1961, originally uploaded by Gatochy.

Click image for 784 x 1000 size. Scanned from The Golden Age of Advertising - the 60s.

It ought to be a law.

JUNIOR ACCENT thinks 'twould be a crime for pure pizzaz not to have the lasting shape of 'Dacron'. Thus, this sonic knit that has - a print so bold you can almost hear it. And a fresh so great it goes on forever. And why? Because it's 100% Dacron polyester. In red/white/navy, yellow/white/black. Sizes 6-16. About $46. Available at Franklin Simon, New York and branches; Town and Country, Des Moines; Joseph Horne Co., Pittsburgh; Frederic & Nelson, Seattle.

Better Things for Better Living... through Chemistry"

Thursday, April 7, 2011

Portugal, tourism poster, 1950s

Portugal, tourism poster, 1950s
Portugal, tourism poster, 1950s, originally uploaded by Gatochy.

Scanned from the book "Portugal Século XX, Crónica em Imagens, 1950-1960" by Joaquim Vieira.

Mentholatum, 1947

Scanned from Portuguese magazine O Século Ilustrado, No. 508, September 27 1947.

"The first sign!...

Don't waste time when you feel the first symptoms of a cold: carelessness might cost you dear. Apply immediately Mentholatum on your chest, throat and nose. But demand the true Mentholatum"

Wednesday, April 6, 2011

Socialite luggage, 1956

December Vogue 1956, originally uploaded by dovima_is_devine_II.
December Vogue 1956. Model is Evelyn Tripp.

Elegance with a master's touch

'Birth of Venus' by Botticelli
Florence, Italy

The beautiful simplicity, the classic lines, of a true work of art. And, like all true works of art, this beauty is forever - fashioned with the lightness of froth... the strength of steel - balanced to open at the touch of your finger... double-locked for complete safety.

The cover? A single, flowing curve... seamless, jointless, and practically impervious to wear.

The lining? Luxurious French crepe... soft in color, distinctive in design.

The colors? Delicate shades that nothing can chip or fade.

The price? From $19.95 to $42.95.

The Weekender, the Ladies Wardrobe, and the Train Case in blue, grey, or tan U. S. Royalite covering with oriental print linning. Twelve models to choose from - all of them beautiful, all of them guaranteed.

Socialite luggage
Product of U. S. Trunk Co."

Japanese hand cream, 1930s

Japanese hand cream, 1930s
Japanese hand cream, 1930s, originally uploaded by Gatochy.

Click image for 590 x 800 size. Scanned from Taschen's "Japanese Beauties".

"You have strong beautiful skin" (Thanks to Paula Wirth for translating!)

Tuesday, April 5, 2011

Japanese 'Club' Dentifrice, 1930s

Japanese 'Club' Dentifrice, 1930s
Japanese 'Club' Dentifrice, 1930s, originally uploaded by Gatochy.

Click image for 591 x 800 size. Scanned from Taschen's "Japanese Beauties".

Toothpaste for your beauty and good health and sanitation - antibacterial toothpaste (for killing germs)... (Thanks to Paula Wirth for translating!)

Monday, April 4, 2011

Cigarettes Piast, ad featuring Josephine Baker, 1920s?

Cigarettes Piast, originally uploaded by Gatochy.

The best cigarettes"

Crosley Radios, 1947

"New Radio Thrill", originally uploaded by saltycotton.
Via Flickr:
"Household" magazine
June 1947.

"New stay-at-home-go-and-roam radio thrill

graceful beauty in a home radio plus a gypsy spirit for the outdoors

Enjoy year-'round entertainment at home or away - with the versatile Crosley PorTABLE Radio.

It's a smartly styled modern table radio - performs like a star on AC or DC. But it's also a rugged traveler, with a powerful long-lasting battery pack, to liven your picnics, week-ends, vacations and travels - anywhere, anytime.

Crosley PorTABLE Radio

You need never again consider merely a portable radio of limited use. For here is a proudly handsome home radio of great power and lifelike tone... instantly ready to share your outdoor excursions.

The go-and-roam season is beckening now. Be ready to enjoy every moment of it... see and hear this year-'round-pal at your Crosley dealer's TODAY!

Ready at home, ready to roam

You'll have more fun on your outings with a Crosley PorTABLE to bring a world of entertainment to your special pleasure spot. A powerful, long-life battery pack keeps this excursion-companion ready to room to seashore, to mountains - anywhere, anytime.

a radio in every room - a radio for every purpose

smart and new - from every view

Crosley Rondo Table Radio

Any way you look at it the Crosley RONDO is a gem. Anywhere you place it - on end table, mantel, or bedside stand - you'll be proud of its smartness. Amazing small set performance on either AC or DC, any 110-120 volt outlet. See and hear this compact Crosley masterpiece of advanced styling and radionic engineering, at your Crosley dealer's. You'll be surprised at the modest price. CROSLEY Division - The Aviation Corporation Cincinnati 25, Ohio

The CROSLEY Shelvador

Gives you 28 feet of front-row food of your fingertips every time you open the door. Here's one refrigerator door that is a convenience instead of a nuisance .. and it's exclusive with Crosley. Ask your Crosley dealer to demonstrate this 'Speed Way for Meals'... show you all the improvements in home refrigeration that are yours in the Shelvador.

GAS RANGES - Featuring the waist-high broiler and other conveniences for better, easier cooking.

ELECTRIC RANGES - Crosley SERVI-CHEF Control Timer is just one of many features you'll appreciate.

FURNISH YOUR KITCHEN - beautiful Crosley Servisink and Cabinets - sinplify all kitchen tasks. Save time and steps. Easily installed.

THE DEBUTANTE - Fits small space - has many 'big' console refinement.

MATCHLESS CARROLLTON RADIO-PHONO WITH F. M. and Floating Jewel Tone System that says 'Goodbye' to needle noise - chatter - hiss - and scratch! Records last up to 10 times longer - and sound better."

Percy Edward Anderson, Knapp-Felt Hats, 1929

Click image for 675 x 900 size. Scanned from Taschen's "All-American Ads of the 20s".

"Out today!
The New Knapp-Felt
Hat for the Month
The Rudswick
Made by the Crofut &Knapp Co., Fifth Avenue, New York"

Sunday, April 3, 2011

Aunt Jemima Pancake Flour, 1918

Aunt Jemima Pancake Flour, 1918
Aunt Jemima Pancake Flour, 1918, originally uploaded by Gatochy.

Click image for 575 x 869 size. From Taschen's "All-American Ads 1900-1919".

"The Breakfast for Every Kind of Morning

The breakfast everyone likes best! That's easiest for you! And the most economical!

Ready as soon as the coffee is

For the ordinary morning
So healthful and 'filling' - so good for children!

Give them Aunt Jemima pancakes. They'll love them - they'll scramble down early - they'll eat 'Good breakfast'!

And the (?), tender cakes are so healthful, so nourishing - you couldn't give them anything better to start them off for school. They're just the breakfast to give them morning after morning.

For the 'slept-late' morning
So QUICK - so EASY - to make

No mixing to do - no measuring - everything is ready mixed in the flour - even the sweet milk. You just add water, give the batter a brisk beating, and less than a minute later you are lifting the tender, golden cakes off the griddle.

And they are so economical, too! These Aunt Jemima breakfasts cost less than one of meat or eggs!

For the morning you have guests
Perfect cakes EVERY time

When you want to make sure that breakfast goes off delightfully, serve Aunt Jemima pancakes. They are prepared so carefully for you that you cannot help making perfect, brown, tender pancakes every time!

Your guests will exclaim over them - they have so much more delicious flavor than ordinary pancakes. The sweet milk - powdered and (?) in - the specially ground flours - give Aunt Jemima pancakes a flavor you cannot get in any others. Order a package of Aunt Jemima Buckwheat Flour, too, when you order the Pancake flour.

Make muffins and waffles and breakfasts of Aunt Jemima Pancake Flour, too. See how light and fine flavored they are.

Send for the jolly Rag Dolls

Send one Aunt Jemima box tag (either Pancake or Buckwheat Flour) with only six cents in stamps and get one of the famous Aunt Jemima Rag Dolls. Or four flour tags and and only twenty four cents you can get the whole jolly family."

Saturday, April 2, 2011

Colgate's Soap, 1919

Colgate's Soap, 1919
Colgate's Soap, 1919, originally uploaded by Gatochy.

Click image for 575 x 875 size. From Taschen's "All-American Ads 1900-1919".

"Cashmere Bouquet Toilet Soap

In its flower-born fragrance Cashmere Bouquet Soap suggests the riffled treasures of an old-fashioned garden. Delicate, yet lasting; piquant, yet refined; reminiscent, yet alusive; favored by those of particular taste today, as it was in Grandmother's time.

Nor is that exquisite perfume its sole attraction, for Cashmere Bouquet Soap is luxuriant in its lather and so wholesomely pure that it is safe for baby's delicate skin. It is an economical soap too, wearing down thriftily to a tissue-like thinness, and 'hard milled' so that it does not soften and waste as do some soaps, when left wet in the soap dish."

Friday, April 1, 2011

Dermox Shampoo, 1974

Click image for 948 x 1298 size. Scanned from Portuguese magazine Gente, 20-26 March, 1 April 1974.

"With Dermox shampoos you'll have the most beautiful hair".

Thursday, March 31, 2011

Bondex, 1961

Bondex ad, 1961
Bondex ad, 1961, originally uploaded by Gatochy.

Click image for 757 x 1000 size. Scanned from The Golden Age of Advertising - the 60s.

This was a kind of iron-on fabric that you could stick onto your clothes for decoration.

Tuesday, March 29, 2011

Lustre Creme Shampoo, 1968

Lustre Creme ad, 1968
Lustre Creme ad, 1968, originally uploaded by Gatochy.

Click image for 762 x 1000 size. Scanned from The Golden Age of Advertising - the 60s.

"Pink is For Girls

That's why girls like Lustre-Creme. It's the only pink shampoo.

Pink says we're rich, so rich your whole head becomes one great swirl of whipped-cream lather.

Pink says we leave hair soft, and inviting to touch.

And should a certain someone get too close, he'll notice that we have a delightful 'pink' fragrance, too.

Pink, creamy Lustre-Creme. It's the one shampoo made just for girls. Because pink is just for girls.

You're a girl, aren't you?

You might be tickled pink to know that Lustre-Creme is safe for color-treated hair."

Monday, March 28, 2011

The No.10 Restaurant, 1976

A Somewhat Defensive Advert.., originally uploaded by glen.h.
"'I'll be lunching at No.10, Richards, - so just something light for supper.'

Some of the finest food in London! Our Number 10 restaurant is a haven of air-conditioned luxury dedicated to the presentation of the choicest foods and wines obtainable.

You can, of course, take your companion/lady to that amusingly tiny place in Soho where the lasagne is a poem - and doubtless you'll have an interesting, if cramped, evening. Yet, for roughly the same cost you can offer (her) perfection of food, wine and surroundings in one of London's best hotels."

Sunday, March 27, 2011

Lux Soap, 1953

Lux Soap ad, 1953
Lux Soap ad, 1953, originally uploaded by Gatochy.

Click image for 659 x 954 size. Scanned from the book "Portugal Século XX, Crónica em Imagens, 1950-1960" by Joaquim Vieira. Portuguese singer Amália Rodrigues.

"I use Lux Soap
says Amália Rodrigues"

Saturday, March 26, 2011

Brahma Beer

Brahma Beer, originally uploaded by Gatochy.

"Extra Moments...

Require Brahma Extra"

Friday, March 25, 2011


Velveeta ad
Velveeta ad, originally uploaded by Gatochy.

Scanned from "Kitchen Kitsch - Eat & Drink in America".

"Bright Ideas with Versatile


From the Kraft Kitchen"

Soviet dentrifice

Soviet dentrifice poster, originally uploaded by Gatochy.

Soviet Posters.

Thursday, March 24, 2011

Mentholatum, 1947

Século Ilustrado, No. 489, May 17 1947.

"Quick relief for neuralgies and headaches with


It soothes, refreshes and relieves pain"

Wednesday, March 23, 2011

Elizabeth Taylor, Lustre-Creme Shampoo, 1957

Lustre-Creme Shampoo, 1957
Lustre-Creme Shampoo, 1957, originally uploaded by Gatochy.

R. I. P., Elizabeth Taylor.

Click image for 616 x 883 size. Scanned from Taschen's All-American Ads of the 50s.

"Hollywood's favorite Lustre-Creme Shampoo...

Yes, Elizabeth Taylor uses Lustre-Creme Shampoo. It's the favorite of 4 out of 5 top Hollywood movie stars!

It never dries your hair! Lustre-Creme Shampoo is blessed with lanolin... foams into rich lather, even in hardest water... leaves hair so easy to manage.

It beautifies! For soft, bright, fragrantly clean hair - without special after-rinses - choose the shampoo of America's most glamorous women. Use the favorite of Hollywood movie stars - Lustre-Creme Shampoo.

Never Dries - it Beautifies!

Elizabeth Taylor
co-starring in M-G-M's
Raintree County
Filmed in M-G-M Camera 65 and Color"

Saltratos Rodel, 1947

Scanned from Portuguese magazine Século Ilustrado, No. 484, April 12 1947.

"Caluses gone

A foot bath with Saltratos Rodel soothes caluses pain and softens them, so that they can be removed, root and all. To soothe all foot ills - pains, inflamations and swelling - there's nothing better than a foot bath with Saltratos Rodel. Try them today. In all pharmacies and drugstores."

Tuesday, March 22, 2011

Moisturizer, 1930s

Moisturizer ad, 1930s
Moisturizer ad, 1930s, originally uploaded by Gatochy.

Click image for 568 x 800 size. Scanned from Taschen's "Japanese Beauties".

Japanese skin cream - to protect your hands from chemicals and sunlight. (Thanks to Paula Wirth for translating!)

Monday, March 21, 2011

Shirakiya Company, 1930s

Shirakiya Company ad, 1930s
Shirakiya Company ad, 1930s, originally uploaded by Gatochy.

Click image for 568 x 800 size. Scanned from Taschen's "Japanese Beauties".

Location is Iwashiro-Naganumacho - Company is Shirakiya. (Thanks to Paula Wirth for translating!)

Sunday, March 20, 2011

Coles Phillips, W. A. Scheaffer Pen Co., 1921

Click image for 657 x 875 size. Scanned from Taschen's "All-American Ads of the 20s".

"His Diary

Mighty nice to be back again with all my old pals - especially this SHEAFFER Pen. It's a darb! I never flunked an exam with it last year - it never fails me. I notice everybody worth knowing writes with a SHEAFFER. There's a freshman girl using one right now - a good excuse to get acquainted.

Her Diary

Everybody's so strange. I've got my friendly, realiable SHEAFFER Pencil. It's my only connection with home. Looks like a nice upper-classman opposite. He uses a SHEAFFER, too. Hope he speaks to me. We'll talk about SHEAFFER Pens - that's one good thing we have in common.

Fashionable Ebony Finished Pen, illustrated bellow, with plain solid gold band and clip - No. 29C - $9.00





Saturday, March 19, 2011

Irving Nurick, McCall Patterns, 1928

Click image for 666 x 900 size. Scanned from Taschen's "All-American Ads of the 20s".

"Now on Sale
At the McCall Pattern Departments and All Newsstands

A Complete Showing All in Color

Get Your Copy Today"

Friday, March 18, 2011

Palmolive Soap, 1916

Palmolive Soap, 1916
Palmolive Soap, 1916, originally uploaded by Gatochy.

Click image for 1435 x 1835 size. From Taschen's "All-American Ads 1900-1919".

"If You had been a Princess 3000 Years ago

If you had lived when old Egypt was in her glory, Palm and Olive oils would have been your most valued toilet essential.

Now, modern progress gives you these two famous oils scientifically combined in the most popular cleanser this age knows.

The toilet lore of 30 centuries had found its fullest expression in the smooth creamy lather of

Palmolive Soap

Other Palmolive Products

Palmolive Shampoo
Palmolive Cream
Palmolive Powder
Palmolive Talcum
Palmolive Vanishing Cream
Palmolive Shaving Stick

If your dealer cannot supply you with PALMOLIVE preparations write us, enclosing price of article desired. PALMOLIVE Shampoo, Creams and Powder are each fifty cents. Talcum or Shaving Stick, twenty five cents.

B. J. Johnson Soap Co., Inc.
Milwaukee, Wisconsin"

Sapolio Soap, 1900

Sapolio Soap, 1900
Sapolio Soap, 1900, originally uploaded by Gatochy.

Click image for 670 x 1000 size. From Taschen's "All-American Ads 1900-1919".

"Hand Sapolio
For Toilet and Bath

The first step away from self-respect is lack of care in personal cleanliness; the first move in building up a proper pride in man, woman, or child, is a visit to the Bathtub. You can't be healthy, or pretty, or even good, unless you are clean.

Equals a Mild Turkish Bath"

Swans Down Cake Flour, 1917

Swans Down Cake Flour, 1917
Swans Down Cake Flour, 1917, originally uploaded by Gatochy.

Click image for 581 x 876 size. From Taschen's "All-American Ads 1900-1919".

"Have a Piece!

This golden layer cake, with its rich, creamy coconut frosting, is home made. Indiscribably delicious. Because it contains butter, sugar, eggs, milk, cake flour, etc., it has real food value and is distinctly economical.

It is easy for you to make a good, nourishing and economical cake with Swans Down Cake Flour. This well-known flour contains only the lighter, fluffier portions of the wheat and therefore greatly constributes to the lightness and fine texture of the cake.

Swans Down Cake Flour
Prepared Not Self-Rising

The cost of the flour used in one cake is a very small part of the total expense, and yet these few cents' worth of flour have more to do with the success of the cake than all the other ingredients.

Thrifty housewives realize the food economy of good home-made cake, You will, too, once you bake cake with Swans Down Cake Flour, using smaller quantities of butter, eggs, sugar and milk than you have been accustumed.

A one-cake size package and 'Cake Secrets' - our valuable (?) of choice recipes - sent for five two-cent stamps. If the best fancy grocer in your locality does not sell Swans Down Cake Flour, write us now, giving your grocer's name.

Igleheart Brothers, Evansville, Ind."

Thursday, March 17, 2011

Palmolive, 1972

1972 Palmolive Ad, originally uploaded by Neato Coolville.
"'Madge said my hands should be in the movies.'

'Sure. The Beast With Five Fingers'.

'The she turned in a great performance by softening my hands in Palmolive Dishwashing Liquid'.

Take it from Madge! Do dishes with Palmolive and you'll see it's a lot more than just mild. Palmolive's suds last... from the first glass to the last greasy casserole.

Softens hands while you do dishes."

Vibrating pillow and Adams Trainer, 1974

Scanned from Portuguese magazine Gente, 20-26 March, 1 April 1974.

"Vibrating pillow for pain, fatigue, celulite

By using this vibrating pillow every day, you can be certain of eliminating superfluous fat in a short amount of time, of keeping your body young, and of mitigating pain and muscular fatigue."

Gente, 20-26 March, 1 April 1974 - 51a

"Physical education with Adams Trainer

Women who don't exercize are doomed to premature aging. With this machine 10 minutes are day are sufficient to slim down your lags and hips, and keep your body young, light and healthy."

Wednesday, March 16, 2011

General Electric, 1966

General Electric ad, 1966
General Electric ad, 1966, originally uploaded by Gatochy.

Click image for 770 x 1000 size. Scanned from The Golden Age of Advertising - the 60s.

"General Electric Has It!

General Electric cares!

Bouffant bonnet has reach-in top - for checking dryness.
Air is intanstly heated here for faster drying.

Portable... adjustable waist or shoulder strap.

Attractive embossed carrying and storage case.

General Electric has the hair dryer with an 'Instant Heat' unit. It's next to the bonnet for faster hair drying. Large Sally Victor bouffant bonnet... reach-in top to let you check drying. Portable... lightweight... 4 heat selections. Luxurious carrying case, too!

New! Fanfare Clock with Mel-O-Tone alarm to wake you with musical tones. Lighted dial for nightime. Attractive sandalwood-color case. 3 1/4 in. high; 5 1/2 in. wide.

Toasts - and bakes! General Electric's Toast-R-Oven toasts both sides at once. Top-browns... bakes potatoes, frozen foods, and pies... reheats foods, too!

General Electric has the Spray, Steam and Dry Travel Iron for touch-up ironing at school and to take on trips. Adapter plugs for foreign travel. Fold-down handle.

General Electric Company, Housewares Division, Bridgeport, Conn, 06602

Progress Is Our Most Important Product"

Monday, March 14, 2011

Formfit Rogers, 1969

Formfit Rogers ad, 1969
Formfit Rogers ad, 1969, originally uploaded by Gatochy.

Click image for 752 x 1000 size. Scanned from The Golden Age of Advertising - the 60s.

"Be Some Body.

Start right now with The Stocking Girdle which gives you girdle control with pantyhouse freedom. Nylon and Lycra spandex top, strech nylon legs. In chanpagne, sun mist, mink mist, silver mist. Petite, medium, long, extra long. $3 in the foundation department of your favorite store."

Sunday, March 13, 2011

Antisardina suntan lotion, 1952

Click image for 1024 x 1559 size. Scanned from Fon Fon n.2380, 22 November 1952. Thanks to Ciana Bodini for the image.

"No. 1 The joy of life is in the health and beauty of your body.

No. The pleasure of life in the open air can be achieved without harming your skin.

No. 3 Protect your skin with Antisardina. Scientifically prepared, it renews your skin's cells, eliminates and avoids freckles, spots and premature wrinkles."

Saturday, March 12, 2011

Saltratos Rodel, 1947

Scanned from Portuguese magazine Século Ilustrado, No.485, June 28 1947.

"Burning Feet

Biting sweat. There's a relief for all calamities: add to your foot bath enough Saltratos Rodel to render the water mikly. Dip in it your sore feet. The relief is swift and delicious. This foot bath soothes sore and hot feet and reduces swelling. Saltratos Rodel (oxyginized salts for foot ailments). In all pharmacies and drugstores. Reazonable prices."

Friday, March 11, 2011

Saltratos Rodel, 1947

Scanned from Portuguese magazine Século Ilustrado, No. 489, May 17 1947.

"What? No feet ailments?

Certainly not! I provide relief to my sensitive, tired and sore feet with a Saltratos Rodel bathing salts. Everyone can do the same. This very night, dip your feet in this milky water, and they'll feel perfectly well. They'll be rested, walking will be a pleasure. Saltratos Rodel. Medicinal salts for your feet. In every pharmacy and drug store. Reazonably priced."

Thursday, March 10, 2011

Japanese Tea, 1930s

Japanese Tea ad, 1930s
Japanese Tea ad, 1930s, originally uploaded by Gatochy.

Click image for 1080 x 1510 size. Scanned from Taschen's "Japanese Beauties".

"Best quality roasted green tea." (Thanks to Paula Wirth for translating!)

Jell-O, 1925

Jell-O ad, 1925
Jell-O ad, 1925, originally uploaded by Gatochy.

Click image for 602 x 869 size. Scanned from Taschen's "All-American Ads of the 20s".

"America's most famous dessert"

Wednesday, March 9, 2011

Instant Ralston Whole Wheat Cereal, 1952

1952.01.14 Life Magazine P006, originally uploaded by Wishbook.
Life Magazine, 1952.

"Cooks in 10 seconds

Twice as much wheat germ as whole wheat

Quickest cooking hot cereal there is!

It's America's No. 1 Hot Whole Wheat cereal!

Warms you up! Builds you up! Costs LESS than 2c a serving!

Extra Natural protection!

P. S. Ever try it with BROWN sugar? Kids LOVE it!"

Heinz Cream Soups, 1924

Heinz Cream Soups, 1924
Heinz Cream Soups, 1924, originally uploaded by Gatochy.

Click image for 665 x 873 size. Scanned from Taschen's "All-American Ads of the 20s".

"Heinz Cream Soups

Heinz Cream Soups are all made with real cream - rich, thick, pure cream, fresh from the dairy.

Heinz Cream of Tomato Soup - Real cream and luscious, sun-ripedned tomatoes, prepared the day they are picked.

Heinz Cream of Pea Soup - Real cream and specially grown, tender, fully matured peas.

Heinz Cream of Celery Soup - Real cream and choice white, crisp celery, the kind you buy for your table.

Three appealing combinations, deliciously seasoned and prepared under the guidance of a skilled chef in the Heinz spotless kitchens.

H. J. Heinz Company

When you come to Pittsburgh visit the Heinz kitchens."

Tuesday, March 8, 2011

Sunkist Lemons, 1916

Sunkist Lemons, 1916
Sunkist Lemons, 1916, originally uploaded by Gatochy.

Click image for 608 x 872 size. From Taschen's "All-American Ads 1900-1919".

"Every-Hour Uses for Good Lemons

Every day in the year and every hour of the day in every home there are proftable uses for good lemons.

Note these eight suggestions - then send for a free book containing many others.

Furthermore, when you buy lemons, ask for the Sunkist brand, for these are California's selected lemons.

They are practically seedles, juici, full-flavored and tart - ideal for every culinary use.

Grown scientifically - then washed with brushes, then packed and shipped to every dealer, tissue-wrapped.

Be sure that you say 'Sunkist' when you order.

You may as well get lemons at their best, since they cost the same as ordinary kinds.

Save Sunkist wrappers for beautiful silverware.

Claifornia Fruit Growers Exchange

Sunkist California's Selected
Practically Seedless Lemons
All first-class dealers everywhere sell Sunkist Oranges and Lemons"

W. D. C. Triangle Pipes, 1919

W. D. C. Triangle Pipes, 1919
W. D. C. Triangle Pipes, 1919, originally uploaded by Gatochy.

Click image for 631 x 871 size. From Taschen's "All-American Ads 1900-1919".

"WDC Triangle
The Genuine Bakelite

WDC Triangle Pipes are as good as they are beautiful. They combine the WDC standard of goodness in the bowl, and the lasting beauty of a Triangle Bakelite bit.

There is no substance known to science more suitable for pipe stems, cigar and cigarette holders than Triangle Bakelite. It possesses all the advantages of natural amber but none of the failings.

It has the beautiful coloring of amber - brilliant, rich and translucent - but excels in that it is tougher and more durable than amber. It has neither taste nor odor and is non-inflammable.

The bowls of the WDC Triangle Pipes are genuine French briar, specially Demuth seasoned and guaranteed against cracking or burning through.

Men who want something distinctive in a pipe will find a variety of select shapes in WDC Triangle Pipes, at the better grade shops, at $1.00 and up. Also a wide selection of gicar holders at 50c and up, and cigarette holders at 35c and up, in many beautiful shapes.

Wm. Demuth & Co., New York
World's Largest Makers of Fine Pipes"